Umbra Studio λ 530 nm
← Umbra Group Taking on 02 for Q3
PropertyUmbra Studio
λ530 nm
ClassConsulting
ParentUmbra Group
OfferingLighthouse Sprint
StatusOpen · 02/Q3
Consulting · Agentic workflows

We redesign the workflows your company runs on.

Umbra Studio is the consulting arm of Umbra Group. We work with operators on high-friction, compliance-heavy, judgment-dense workflows — the ones AI hasn't touched because the stakes are too high. Humans stay above the loop. Models stay on task. Governance stays non-negotiable.

Fig. 01 · Observatory Lighthouse v2.1 8 principles / 4 gates ● Signal · 530 nm UMBRA STUDIO LIGHTHOUSE OBSERVATORY λ 530 nm
Sprint6–10wk
DeliverableWorking system
Watch$24k / mo
Principles8 / loop
Quality gates4 / phase
§ 00b · Field note
Intel · McKinsey · Apr 2026
The technology can increasingly be found everywhere — except on the bottom line.

McKinsey Growth, Marketing & Sales Practice, Reinventing marketing workflows with agentic AI, April 2026.

Series compiled in Studio's internal McKinsey Canon. The phrase “Lighthouse” originates with Krivkovich, The McKinsey Podcast, April 2026.

60% of marketing tasks AI can power, eventually.
10–30% revenue lift from hyperpersonalized marketing.
4× faster end-to-end in measured pilots.
<10% of CMOs capture value end-to-end. ~90% experiment.

Three shapes of engagement. One discipline.

SRV · 01
Lighthouse SprintPrimary offering · most clients start here
A 6–10 week engagement to redesign one high-friction workflow end-to-end. Pick a process that “eats the week.” We map it, rebuild it with intelligence at the core and humans above the loop, ship a working system, and hand off runbooks.
  • Phase 01 · Observation (weeks 1–2)
  • Phase 02 · Redesign (weeks 3–5)
  • Phase 03 · Build & ship (weeks 5–9)
  • Phase 04 · Handoff (weeks 9–10)
Duration6–10 wk
Fee$60–120k
OutputSystem + docs
StatusOpen · Q3
SRV · 02
Lighthouse WatchContinuous post-Sprint service · monthly cadence
After the Sprint, the system needs someone keeping it stable, current, and improving. Watch is a productized monthly service: model swap testing, eval re-runs, governance updates, drift detection, plus one delivered improvement every month drawn from the Studio pattern library. Three tiers; Standard is the default.
  • Foundation maintenance · eval re-runs · drift
  • Governance Runbook revisions
  • The +1 improvement · one per month
  • Monthly health report · Slack channel · quarterly review
Term12 mo (Std/Pro)
Fee$14–38k / mo
OutputMonthly + the +1
StatusOpen · 02
SRV · 03
Beacon WorkshopTwo-day intensive · leadership-level
A two-day on-site workshop for leadership and operator teams. We walk through the Lighthouse Framework, apply it to your 2–3 hottest workflow candidates, and leave you with a ranked roadmap you can build against in-house or with us.
  • Day 01 · Principles & pattern library
  • Day 02 · Candidate mapping & scoping
  • Roadmap & risk register
  • 30-day async follow-up
Duration2 days
Fee$18k flat
OutputRoadmap + risk reg.
StatusOpen · Q2/Q3

Four phases. Ten weeks. One working system. Then continuous.

The Sprint is a Forward Deployed Engineering engagement: the engineer team embeds inside your workflow for ten weeks and ships a working system into your infrastructure.

01
02
03
04
Phase 01 · Weeks 1–2

Observation. We don't touch anything yet.

Shadow the actual humans doing the actual work. Read the emails, sit in the reviews, watch the exceptions, log where the week disappears. The goal: a map of the workflow as it actually operates — not how it's documented.

Deliverables: workflow map, friction log (ranked by hours lost per week), risk register, candidate-agent scope with non-negotiables called out.

Duration · 2 weeksSessions · 6–10Artifacts · 4
Week01KickoffShadow sessions
Week02Friction logWorkflow map
Status● Observation
Phase 02 · Weeks 3–5

Redesign. The loop humans sit above.

Architect the new workflow with the 8 Lighthouse principles as forcing functions. Every step: what the agent does, what the human approves, what the audit trail captures, what triggers a handback.

Deliverables: target-state architecture, agent specs, prompt + tool library, eval suite, governance gates, rollout plan.

Duration · 3 weeksSpecs · 1–3 agentsEvals · 40–120
Week03Architecture
Week04Agent specsEval suite
Week05Gate design
Status● Redesign
Phase 03 · Weeks 5–9

Build & ship. Production from day one.

Build the real system against the real workflow. Agents ship behind gates. Humans approve via the interfaces we build. Every run logged, every decision auditable, every exception handed back cleanly.

Deliverables: production code, eval dashboards, approval UI, runbooks, incident playbooks. No throwaway demos.

Duration · 4–5 weeksEng · 2 FTEEval pass · ≥ 95%
Wk 05-06ScaffoldMVP
Wk 06-07IntegrationGates live
Wk 07-09HardeningCanary · 20%
Status● Shipping
Phase 04 · Weeks 9–10

Handoff. You own the instrument.

Full handoff to your team. Training sessions, runbook walkthroughs, governance review, architecture decision record. Default next step: transition into Lighthouse Watch — the productized monthly service that keeps the system stable, current, and improving.

Deliverables: runbook set, ADR, operator training (3 sessions), 30-day warranty window, Watch transition.

Duration · 1–2 weeksTraining · 3 sessionsWarranty · 30 days
Wk 09TrainingRunbooks
Wk 10HandoffADR signed
Status• Operator-owned
Phase 05 · Continuous

Lighthouse Watch. The system that keeps getting better.

The Sprint shipped your system. Watch keeps it stable, current, and improving — month after month, while the foundation layer underneath churns. New models drop, evals drift, governance ages, library patterns sharpen. Watch is the channel through which all of those reach your system without you commissioning a new project.

Every month: model swap testing, eval re-runs, governance updates, drift detection — plus one delivered improvement (the +1), eval-gated, drawn from the Studio pattern library or a measured workflow optimization. Plus a 3–4 page health report on the 1st of every month, signed by the lead engineer.

Cadence · MonthlyDefault tier · $24k/moMin term · 12 months
CycleRepeats every month
Wk 1Report · review · +1 confirm
Wk 2+1 improvement build · eval expand
Wk 3Ship behind gate · foundation scan
Wk 4Promote · runbook update
↻ Loops monthly
Status• Continuous

We tested the framework on our own newsroom first.

λ 560 nm · Editorial · since June 2012

Indietheka is the longest-running Spanish-language indie music outlet still in operation, and operationally the longest-running Forward Deployed Engineering engagement Studio runs in the LATAM mid-market — founded June 2012, run by one editor with no outside capital. The Lighthouse Sprint in Q4 2025 produced 16 agents. By Q1 2026 the fleet had moved off Cowork sessions onto durable infrastructure: 26 workflows running 24/7, a Slack feedback channel for post-publish corrections, and an operational dashboard. In Q2 2026 we built Atlas on top — a studio-level orchestrator that reads the fleet, classifies editorial feedback, commits corrections back to the repo, and dispatches work to Cowork when a human touch is needed. Eight reusable patterns and integrations — durable publisher, multi-channel fanout, scheduled audit with HITL, cron discover-rank-publish, plus the Spotify, Slack and GitHub modules — have been externalized as @umbra/* packages.

Sprint · Q4 2025 Production · 6 mo continuous Workflow · Full editorial lifecycle Fleet · 26 durable workflows running 24/7 Library · 8 patterns externalized Orchestrator · Atlas (studio-level)
Pilot · internal · used as reference architecture
▸ Measured outcomes · 16-agent production system
+7×
Weekly throughput (2–3 → 15–20 articles)
−90%
Human hours per article (3.5 hrs → 20 min)
−88%
Error rate (9 pre-publish check groups)
8
Reusable patterns extracted with incident receipts
+112%
Organic traffic week-over-week, most recent close
14 yr
Continuous daily publishing since June 2012
26
Durable workflows running 24/7 in production
6 mo
Continuous production since Cowork → durable cutover, 0 missed publish days
▸ Atlas · the layer above the fleet
Brief
Morning summary across the fleet · 7am CDMX daily
Loop
Slack feedback → classify → auto-commit to repo
Dispatch
Escalates non-deterministic work to Cowork sessions
Watch
Continuous sweep · gates · alerts before they hit prod
"We didn't automate the editing. We automated everything that wasn't editing. Then the editing got better, because the editors had time to edit."
— Editorial lead · Indietheka · Q1 2026

Short answers to the questions we get.

01Do you build, or do you just advise?+

We build. The Sprint ships a working system in production against your real workflow. The Workshop is advisory; the Sprint and Watch are engineering work. Staffing is scoped to the workflow — every engagement carries dedicated engineering, design, and governance ownership for the Sprint duration.

02What makes this different from a typical AI consultancy?+

Three things. One, we run on the Lighthouse framework — a public, opinionated discipline, not a bespoke methodology per client. Two, we built it on ourselves first (Indietheka) before selling it. Three, we ship to production. The deliverable is code against the real workflow, not a strategy deck.

03Who should NOT hire Umbra Studio?+

If you want a chat UI on top of your knowledge base, we're not a fit. If you want someone to manage an offshore dev team, we're not a fit. If you want a 30-page strategy deliverable without code, we're not a fit. We redesign workflows and ship systems. That's it.

04Can we engage without the full Sprint?+

Yes — the Beacon Workshop (2 days, $18k) is designed for that. You leave with a ranked roadmap, risk register, and clear scope for a Sprint if we decide to continue. About 40% of Workshop clients move to a Sprint within 90 days.

05What does a typical Sprint cost?+

Sprints range $60–120k depending on workflow complexity, integration surface, and sensitivity (compliance, PII, financial). Watch is tiered: $14k/mo Essentials, $24k/mo Standard (default), $38k/mo Pro. The Workshop is $18k flat. Sprint+Watch bundle: $290k flat for the Sprint plus the first 12 months of Watch · Standard. No hourly billing.

06What's your current availability?+

We take two concurrent Sprints, staggered. As of Q2 2026 we have one slot open for Q3 and one for Q4. Watch and Workshop calendars are less constrained — we can typically start a Watch engagement within 2 weeks of signature.

Two Sprint slots open for Q3–Q4 2026.

Tell us about the workflow that eats your week.

Most engagements start with a 30-minute scoping call. Send over your context — what the workflow is, who runs it, what's broken, what isn't — and we'll reply within 48 hours with availability, a rough read, and next steps.

Response48 hrs · typ. Scoping30 min · no charge Next SprintQ3 2026
▸ Request a Sprint CH · STD-01
§ Tweaks · Studio